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Healthcare New Product Development
Make Your Healthcare Product Launch A Success
Build healthcare products and services that patients and clinicians would love to use and be willing to pay for.
pharmapro
Every stage of your product development, covered
- Define Your ProductDesign your product - tap in to patient and HCP unmet needs
- Generate EvidenceGather your data - build product & clinical data to prove it works
- Go-To-MarketPatient, doctor, payer universe - launch economics and strategy
- Scale AdoptionStrategy to grow product distribution and usage, profitably
What we do for you
The data and insights you need to launch your product, on your fingertips.
- Provide you with prevalence data of your target disease in India
- Help you want to understand the key healthcare stakeholders in your target therapy / geography
- You get to know the number of patients and/or doctors you can target for your product/service in India
Outcome - Optimise your launch strategy and develop an effective plan
With this service:
Outcome - Validate the opportunity and plan your entry. Find customers.
- You will understand the persona of your target prescribers/payers
- You are able to map the buyer, buying process and key influencer(s)
- You will understand the paying power of the patient population in India
- You can map your competitors and their position in the market
Outcome - Validate the opportunity and plan your entry. Find customers.
Our work in this practice:
Outcome - Improve the effectiveness of your launch and strengthen your commercial strategy.
- Map the regulatory pathway - product registration, marketing, pricing, import regulations etc.
- Enable you to design a successful pricing policy
- Help you understand the marketing & distribution value chain - physical/digital
Outcome - Improve the effectiveness of your launch and strengthen your commercial strategy.
Call us to discuss your new product launch goals
3 Steps to Successful Launch
The Expertise You Need For A Successful Launch
- Market Size & NeedEstablish Need
- Patient and Doctor needs
- Treatment need-gaps
- Product validation
- Competitor products
- Market size and growth
- Early AdoptersKnow your prescribers & users
- Clinical data needed at launch
- HCP/ User - segmentation
- Identify first users/prescribers
- Identify and Engage KOLs
- User feedback
- Pricing StrategyAchieve scale and profits
- Optimise commercial strategy
- Marketing-mix
- Sales Force Planning
- Collaborations with Partners
- Supply Chain and Distribution
Call us to discuss your new product launch goals
We help you realize your ideas
pharmapro has a simple goal - Help you grow your healthcare business.
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Biopharma - NeurologyIndia market potential for a portfolio of 12 molecules targeting CNS therapies. Patient pool, diagnosis and treatment protocol, perception of clinical trial data and pricing inputs. -
Medical DeviceFeedback from radiation oncologists and medical physicists on radiation therapy equipment, treatment planning and use of IT tools. -
Oncology StartupEarly-stage oncology startup building a clinical decision support tool - concept validation, oncology practice challenges, current tools used, willingness to pay for a CDSS.
Tell Us About Your Project
Tell us more about your company and what type of expertise you're interested in,
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Contact Us
Office: Maheshwari Nagar, MIDC, Andheri East, Mumbai 400093
Email: hello@pharma-pro.in
Phone: +91 74004 74255
Email: hello@pharma-pro.in
Phone: +91 74004 74255
Our clients
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